Intro:
As mentioned in my CCR Preparation blog, I knew I would be making more detailed and intricate posts answering the creative critical response questions. This post will be focusing on the second question of the CCR, which states: "How does your product engage with audiences and how would it be distributed as a media text?" This question had a lot to unpack since it was basically to completely different questions in one. Personally, I broke this down into the audience portion, and the distribution portion before beginning to plan my answer. That being said, I could not plan my answer with insufficient knowledge surrounding the two different questions.
Research:
Audience Engagement:
Many experts attribute the Psychological Thriller's genre conventions to be the key factor that keeps audiences at the edge of the seat. This concept is demonstrated by the very foundation that all psychological thrillers are built on: tension. Raising tension in the audience is one of the most compelling ways that audiences get engaged in what they are viewing. This is effective because it keeps viewers wanting more with every scene, every cliffhanger, and every thrill. And most credit the discrepancy between what the audience knows and what the character knows in the scene. Elaborating on this, a common example of this concept is when we the audience know that a monster is getting closer to a character that has no idea. Dare I say almost everyone can account for a moment or two similar to that.
Distribution:
When conducting my research for distribution, I had found it much easier since my instructor had provided a page of a few key terms to use when answering this question. Not only that, but my instructor also left some links for us students to get started on in our search. In reading this, I had learned that digital distribution would fit the most for my full film. This is because this method is the most easily accessible for all audiences, and the algorithms and filters would help my film reach as many people as possible.
Script:
Question: "How does your product engage with audiences and how would it be distributed as a real media text?"
Answer: "My product engages with audiences by incorporating key genre conventions throughout the entirety of the film. It does so by utilizing key concepts, like building tension, to keep viewers in constant anticipation of what will come next. A prime example of this is the driving scene before the crash in my opening. *Cut to the actual scene from the piece* This scene instantly begins by keeping audiences engaged with multiple angles of a couple fighting. The decision to keep the scene filmed through multiple different angles is a technique we were taught to add fresh perspectives and keep still scenes like dialogue interesting and engaging. It then rapidly cuts to the car crash segment, before it cuts to a black screen. This is primarily done to create a transition that can effectively cut to a different point in the story while keeping the audience on the edge of their seat, waiting to know what happens next. On the topic of distribution, my piece would be distributed as a real media text on relevant streaming services since it would be one of the most effective ways to access pre-existing audiences. This would be done via complex algorithms and genre filtering on these platforms. One of these platforms, YouTube, would be one of the easiest and most effective distribution methods since no license is required. Things like Netflix have a much more complex process to get your film featured. That being said, once our film gets traction, then we could start to look towards larger streaming services.
Sources:
Kim, Y. J., & Kim, Y. E. (2021, May 16). Why do we love psychological thrillers? Psychology Today.
https://www.psychologytoday.com/us/blog/apple-a-day/202105/why-do-we-love-psychological-thrillers
Script & Shutter. (2025, March 18). The anatomy of a great thriller: How to keep audiences hooked.
https://scriptandshutter.blog/2025/03/18/the-anatomy-of-a-great-thriller-how-to-keep-audiences-hooked/
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